King Arch - Marketing World

Burger King is taking a big bite out of McDonald’s business. After McDonald’s CEO Chris Kempczinski appeared to struggle to take a bite of the chain’s new Big Arch burger in a promotional video that ... AOL: McDonald’s Big Arch and Burger King’s ‘new’ Whopper are battling for fast food greatness — but can either survive a Post taste test?

McDonald’s Big Arch and Burger King’s ‘new’ Whopper are battling for fast food greatness — but can either survive a Post taste test? Seeking Alpha: The battle between McDonald's Big Arch and the new Whopper heats up Burger King’s revamped Whopper vs McDonald’s Big Arch: early reviews, traffic data, and investor impact ahead of Q1 earnings. MSN: Burger King subtly shades McDonald's after Big Arch burger taste test I tasted two of the burgers featured prominently in the viral fast-food CEO battle: McDonald's Big Arch and Burger King's Whopper. The Big Arch offers more interesting components, but its size and ...

king arch, New York Post on MSN: How Burger King is beating McDonald’s with revamped Whopper after CEO’s bite blunder