MedCity News: Healthcare Marketing is Missing the Mark in Three Big Ways AOL: The healthcare software marketing playbook: Winning in an $84B, high-stakes market An $84 billion market suggests momentum. In healthcare, it also signals restraint. A new marketing playbook from Elevation Marketing examines how hospitals evaluate and purchase software in a sector ...
USA TODAY: Keith White on Reframing Medical Device Marketing for the Modern Healthcare Economy Keith White on Reframing Medical Device Marketing for the Modern Healthcare Economy MarketWatch: Doceree Emerges as Healthcare Marketing's Most AI-Forward Technology Platform, Building Industry's First Operating System for the AI Era Doceree Emerges as Healthcare Marketing's Most AI-Forward Technology Platform, Building Industry's First Operating System for the AI Era Women are increasingly finding themselves at the heart of transformative efforts in the healthcare marketing sector, a field that is at an exciting juncture. Currently, we are witnessing an increasing ... In the world of healthcare marketing, AI, data and technology are paramount for engaging with audiences in meaningful ways. At IPG Health’s 8 th annual Next: Innovation Week, trailblazers, influencers ...
