WPP is to drop the Group M name for its media arm in the coming months amid ongoing changes made by new global chief executive Brian Lesser, Campaign has learned. Campaign understands WPP’s media arm ... WPP has hired Anne-Isabelle Choueiri from Estée Lauder to drive the global advertising group’s restructure plan, Elevate28.
She has been installed in a newly created role, chief transformation officer ... MM&M: WPP to move Grey into Ogilvy Group in creative agency shake-up WPP is to move creative agency Grey into Ogilvy Group as part of a shake-up, Campaign has learned. Under the new structure, Grey will “realign financials” with Ogilvy, effectively becoming part of ... WPP has reportedly begun a potential sale process for its public relations arms, which could pave the way for the advertising group's first major disposal under a dramatic structural overhaul set out ...
what is wpp group, U.S. News & World Report: Ad Group WPP Cuts Outlook After Big Client Losses, Shares Plunge LONDON (Reuters) -British ad group WPP slashed its profit guidance after some big clients left, others cut spending and new business dried up in June, putting it further behind Publicis in an industry ... WPP has reportedly started a process for a potential sale of its public relations group, Burson. The Times of London reported that investment bank Goldman Sachs is exploring options for the business ... WPP Group and media are making big changes through AI and data privacy.
what is wpp group, InfoSum will help it get there inside the agency's newly rebranded WPP Media division. InfoSum -- which WPP acquired in April -- ... Mark Read, who as CEO of WPP Group oversaw the sale of a majority stake of the holding company's Kantar Group to Bain Capital in 2019, has been named chairman of Kantar Media, which was spun off and ...
